Case Study
Armorblox
01 Summary
Armorblox is a cybersecurity company that uses Natural Language Understanding (NLU). It helps organizations secure their sensitive data and protect against cyber threats. My contributions include:
- Responsible for all product design
- Led design with an agency and overseeing implementation on marketing design
02 Impact
During my time there
- Revenue grew from $15,000 to $3 million
- The company grew from 15 to 49 employees
- Product adoption: from 1 to 10+ enterprise customers
- Onboarding speed improved from 30 min to 5 min
- Product design and marketing design brought to the next level and loved by the customers, stakeholders and partners
03 Design system and marketing
Besides handling product design tasks and establishing operational functions and processes, I took the initiative to build an entire design system from scratch. Additionally, I spearheaded a design agency where I oversaw the revamp of the marketing website. Please find below a few illustrations showcasing the design system and marketing design projects.