Tell me your biggest challenge.
I need design leadership, not just a designer.
You're scaling and need someone who can run the function.
Show me how →My product isn't converting. UX is the culprit.
You need a strategy audit and a clear roadmap.
Show me how →I need to ship a new product — fast.
End-to-end design from zero to launch.
Show me how →What you get
in 90 days.
No ramp-up theater. No endless discovery. Real work, real velocity.
Days 1–30: Diagnosis & Direction
- Design audit — UX gaps, friction points, conversion blockers
- Stakeholder alignment session
- Prioritized design roadmap engineering can act on immediately
- First design artifacts delivered in week 2
Days 31–60: Build & Ship
- Core UX flows designed, prototyped, and tested with users
- Design system foundations or expansion
- Weekly 1-page executive brief — no jargon
- Engineering-ready handoff specs
Days 61–90: Measure & Scale
- Usability test results with actionable insights
- Iteration cycles on shipped features
- Hiring brief if you're building a design team
- Recommendation for ongoing engagement
Client Results
Proof, not promises.
Revenue grew from $15K to $3M during engagement
Armorblox, AI Cybersecurity · 2019–2020
Redesigned admin experience across 5 enterprise products
Medallia, CX Platform
Interactive learning shipped to millions of students
Microsoft, Education · 2015How we work together
Services
Three ways to engage — each one designed to move fast and deliver executive-level results.
Fractional Design Leadership
Your embedded design director. I set strategy, build or lead your team, and represent design at the executive table — without the full-time cost.
- Design org strategy & hiring
- Executive reporting & roadmap ownership
- Team culture and process foundation
UX Strategy & Audit
An outside eye on your product with a bias toward revenue impact. I find the friction, prioritize the fixes, and hand you a roadmap your team can execute.
- Full UX and conversion audit
- Competitive benchmarking
- Prioritized design roadmap
End-to-End Product Design
Research through pixel-perfect delivery. From zero to launch or feature to feature — I own the entire design layer.
- User research & synthesis
- Prototyping & usability testing
- Design system & engineering handoff
Currently taking on 2 new client engagements.
Typical waitlist: 2–4 weeks.
The book is
in the works.
Design, Lead, Create — a no-fluff guide to building AI-powered products with design as the growth driver. Written for the exec who knows design matters but doesn't know how to wield it.
No spam. Just the launch announcement.
Lead,
Create.